What is a Media Manager?

Media Manager Job Description

A media manager is one the leaders within a company’s team assembled for the purpose of developing and executing effective advertising campaigns for all assigned clients.


The media manager must set the bar for strategic and creative thinking in all media services.



Typical Job Duties

• Oversee all media vendor relationships, negotiations and contracts

• Develop measures of success for media efforts

• Monitor the media marketplace to keep up with trends and identify opportunities

• Understand new technologies and subsequent consumer reaction

• Manage media budgets and execution of authorized plans, purchase orders and payments

• Communicate with vendors regarding billing disagreements and seek resolution

• Foster relationships with media buying firms and representatives from key media outlets



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