What is a Corporate Designer?

Corporate Designer Job Description

Corporate designers create the visual identity for a company as it appears in advertising and sponsorship programs, communications releases, promotional material, and other forms of media.



Typical Job Duties

• Create logos and promotional materials such as trade show banners and brochures

• Depending on the size of the company or the stage of its development, create the strategy for brand identity for a company

• Create designs based on advertising and sponsorship programs

• Frequent use of programs such as Adobe Illustrator, Photoshop and QuarkExpress

• May use freehand drawing and sketching techniques



Career Path for Becoming a Corporate Designer

Becoming a corporate designer is very similar to becoming a graphic designer, only you have the advantage of having a specific career focus in mind.


Prior to landing a job as a corporate designer, you must ensure that you have honed your style as a designer. You must have enough knowledge and practice under your belt to have your work easily recognized as your own.


During the process of developing your signature style, you should collect your best pieces, and put them into a portfolio, as this will serve as your visual resume. Despite the importance of having a distinct visual style, it’s also important to assemble a portfolio that showcases different styles, as it will demonstrate your versatility.


It’s key to find as much work as you can in order to develop a strong portfolio and resume; develop business cards for friends of yours that run their own business – big or small; create promotional materials for friends who play in a band; anything to help you build your portfolio. Be sure to include links to websites or social media pages you will want a prospective employer to see.


Once your portfolio is prepared, you may begin searching for jobs with organizations in need of branding professionals. You can begin by checking job search websites as well as the “careers” section of local organizations’ websites. If these methods fail, try contacting the hiring managers of these companies directly and introduce yourself, as well as your interest in becoming a member of their team.



Scholarships for Becoming a Corporate Designer

The Applicable Majors section below shows fields of study relevant to a career as a Corporate Designer. You can search for scholarships matched to those fields of study on our Fine Arts Scholarships and Graphic Design Scholarships pages.


Success Tip: Be sure to apply for any scholarships that you even barely qualify for, as there are millions of dollars of scholarships that go unused every year due to a lack of applicants!



Applicable Majors

Studying one of the university majors listed below is an excellent starting point for becoming a Corporate Designer. Click on the links to find out what else you can do with these majors!


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